the beaver blog/

beavers found twittering

Beaver Group is now on Twitter and we'll be posting some of our shorter updates on this as a form of 'mini-blog'. Watch this YouTube clip about Twitter in 'plain English'.

To view our 'Twittering' and see regular news as it happens, please go to: http://twitter.com/BeaverGroup

When is the right time for marketing?

The March edition of Axis Magazine is out and available throughout the local Hertfordshire area and this month, Tom Bull takes a look at e-marketing in his Web Advice article.

When is the right time to market? What are the cost effective ways to promote your business? Should marketing and promotion be kept to a minimum in a time of recession?

Download your copy of the Web Advice: E-Marketing article (1.3MB) >

New logo for Grassform

Along with Beaver Design’s recent work on rebuilding the Grassform website we were asked to follow this up with a new logo.

Their requirements were for a brand new logo of two or three colours, rectangular and to sit on pea green background (the colour of their machinery). It needed to be modern and memorable. Everything a logo should be!

After providing them with a dozen layouts we went through the ones they liked until, after some tweaking, we arrived at the final version. As well as being clearly visible on all of their machinery, the logo fits well in all the areas it appears, including their website and print.

Beavers found in local town

Yesterday, Beaver Design (part of the Beaver Group) attended the HBI (Hertfordshire Business Independent) Business Expo in the local town of Welwyn Garden City. The networking event was held for local businesses with over 70 companies exhibiting. There were even queues out of the car-park as the well attended event ran throughout the day.

At our stand we showcased our web, graphic and digital signage design. It was good see that everyone there showed real interest, with different requirements for their businesses from a small bit of search engine optimisation, to complete business start-up packages.

To our surprise, one of us who attended was being followed on Twitter by local radio station Hertbeat FM. So we even had a quick interview with Dawn on the radio, who was also there as part of the Business Expo.

It was a great show and a real benefit for everyone who was there, especially everyone who is taking advantage of our available discount. For more information on the services we were demonstrating at the HBI Business Show, as well as our our available discount, please contact us.

T4 Group Branding and Logo

T4 Group provide video distribution systems and custom media desks from their Hertfordshire based offices.

The brief for Beaver Design was to produce a logo which is modern, clean, simple and strong. The brand needed to convey brand unity across four different divisions, all coming under the company heading of T4 Group.

We came up with a simple T4 device that could be used separately by each division, easily differentiated by bright colours.

This branding is now used by T4 Group for their business cards, compliment slips and letterhead paper.