the beaver blog/

As you may have read recently, Hertford-based fashion boutique Ginger Lillie has relaunched online! Beaver Design worked closely over the past few months with Alison Bates, owner of Ginger Lillie, to create this exciting new website.
The site is an online catalogue for Alison’s cutting-edge fashion boutique and features a full e-commerce system. The website also uses the very latest usual social bookmarking tools and blog, which are there to help visitors connect and refer their friends to the website.
The styling and design of the site is reflection of the artistic brand of Ginger Lillie and uses a simple layout to best showcase the fashion the boutique sells. In addition, this design is carried through to other services, such as Twitter.
“Beaver Design are great and have done a fantastic job of creating the boutique site for Ginger Lillie. It has all the features we wanted and with it now online, we’re looking forward to the future!” - Alison Bates, Ginger Lillie
A Thousand Words
The website is full of photos of Ginger Lillie’s wide range of products and these can all be managed, changed and kept up-to-date by Alison. On the website the photos are shown using a simple and intuitive preview tool, which means that customers can get a helpful close-up look at the clothing before adding to their basket (take a look >).
Ginger Lillie is a very visual website, so it was critical to have lots of quality pictures for people to browse through. The web is predominantly a visual experience so it’s important to make the most of that by showing off your products at their best.
To find out more and to view the site, please go to:
www.gingerlillie.co.uk


We are proud to announce that the website for StageWorks Gear has now gone live:
Earlier this year, Beaver Design worked closely with the new StageWorks company to develop their brand and unique identity. Entering a competitive market, StageWorks needed show the unique features of their products for studio and stage.
PRODUCTS
Beaver designed the packaging for the new StageWorks non-slip mat. Manufactured using a triple-layered technology, the non-slip mats are retailed in pairs inside an environmentally friendly cardboard envelope.
Using in-house photography, we created a simple but bold design to show the simplicity of the product. The packaging is designed not only to be eye-catching, but also to portray the products versatility compared to older solutions.
WEB
A new website was designed to follow on from the established brand identity, using a stylish look with contrasting elements to create a bold impression.
The site is clear and organised simply, with lots of video, images and detail on the StageWorks products. It also features its own blog and links to various social media channels, which are updated by StageWorks.
Throughout the site, modern web standards are used to ensure it works efficiently with the current range of web browsers and computers people use, including SmartPhones and touch screen devices.
The StageWorks finished site is simple and clear, full of detail and imagery, and provides a substantial web presence for the new StageWorks company.
Keep an eye on the StageWorks website for future products and solutions for studio and stage!
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